Yankee Candle Releases Spring Scents

The Yankee Candle Co. Inc., the world’s largest manufacturer of premium scented candles, announced the launch of five new Yankee Candle fragrances and six new fragrances in its contemporary Pure Radiance line for the spring. 

Inspired by memories of vacations, Yankee Candle introduced fresh beach scents and exotic fruits to brighten the home and create a tranquil experience. These new fragrances are available at more than 564 Yankee Candle retail stores, www.yankeecandle.com and select specialty retailers and gift shops.

“Our goal when developing new products is to take our customers to that special place or evoke a special memory through fragrance, and the new Paradise Collection for spring delivers on that,” said Hope Margala Klein, executive vice president, brand, innovation and merchandising for The Yankee Candle Co. “We also share in our customers’ desire to create distinctive experiences in their home, and the on-trend colors and fragrance inspiration of this collection add warmth to any decor.”

The new Yankee Candle scents for spring are: Golden Sands, Turquoise Sky, Black Coconut, Waikiki Melon, and Paradise Spice. New Pure Radiance scents are Sugar Flower, Stargaze, Seaglass, Guava, Mandarin and Promise. For more information on the line, view the “New Spring Fragrances” video. 

The Yankee Candle Co. is the leading designer, manufacturer, wholesaler and retailer of premium scented candles, based on sales, in the giftware industry. Yankee Candle has a 42-year history of offering distinctive products and marketing them as affordable luxuries and consumable gifts. The company sells its products through a North American wholesale customer network of approximately 27,800 store locations, a growing base of company-owned and -operated retail stores (564 Yankee Candle stores located in 46 states and one province in Canada), direct mail catalogs, and its Internet website (www.yankeecandle.com). Outside of North America, the company sells its products primarily through its subsidiary, Yankee Candle Company (Europe) Ltd., which has an international wholesale customer network of approximately 5,900 store locations and distributors covering a combined 57 countries.