Typhoon Homewares Announces Name Change to The Rayware Group

Typhoon Homewares, a leading player in the housewares and tabletop industries, is excited to announce a significant corporate development. Effective January 2024, Typhoon Homewares will officially change its name to "The Rayware Group". This strategic decision aligns our US identity with our thriving global operations under the name The Rayware Group. The decision to rebrand in the US market comes as part of our commitment to consistency and global recognition. The Rayware Group, our parent company headquartered in the UK, has long been the heart of our international operations. By adopting the name "The Rayware Group", we aim to simplify our brand presence and provide our customers, partners, and stakeholders worldwide with a unified and easily recognizable identity. Naddia Prandelli, Vice President of Sales and Marketing at The Rayware Group, expressed her optimism about the name change, saying, "We believe that this move will make it easier for new customers around the world to recognize our brand. Importantly, while our name is changing, our commitment to delivering high-quality housewares and tabletop products remains the same. All our usual operations will continue seamlessly." Alongside the name change, we will also be updating our trading name, email addresses, and implementing The Rayware Group logo to reflect the new identity. Our valued customers and partners will be informed of these changes via email, and our dedicated sales representatives will be on hand to assist and provide any necessary support.