This month, Tim Hortons Cafe & Bake Shop is delivering a combination of sweet and salty to flavor lovers with the launch of its new Salted Caramel beverage and baked goods collection.
“Salted caramel is an on-trend flavor in the culinary world that is becoming widely popular and being featured everywhere from bake shops to high-end restaurants,” said Kate O’Shaughnessy Jung, director of marketing, Tim Hortons U.S. “Our guests will enjoy this sweet and savory combination now applied to some of their favorite Tim Hortons Cafe & Bake Shop treats.”
Tim Hortons Cafe & Bake Shop, which has 4,590 restaurants, including 869 in the United States, is the first quick-service restaurant to launch a line of Salted Caramel baked goods in a major way, according to the company. Beverages and baked goods in the Salted Caramel flavor collection include: Salted Caramel Latte Supreme, a signature latte with whipped topping, a caramel flavor shot, caramel drizzle and a salted caramel topping; Salted Caramel Iced Capp Supreme, an iced cappuccino enhanced with a caramel flavor shot, whipped topping and a salted caramel topping; Salted Caramel Timbit; a salted caramel-flavor Glazed Timbit (bite-size morsels of the retailer’s traditional doughnuts); Salted Caramel Donut, a yeast doughnut topped with chocolate fondant and salted caramel crunch; and a Salted Caramel Warm Sticky Bun, an Ultimate Cinnamon Bun filled with deluxe caramel filling and topped with salted caramel crunch.
The launch of the flavor collection runs alongside the annual RRRoll Up the Rim to Win contest in which Tim Hortons Cafe & Bake Shop guests have the opportunity to instantly win more than 48 million prizes. RRRoll Up the Rim to Win runs from Feb. 2 through April 17 or until cup supplies last.
