Report: Gluten-Free Products Market to Top $6 Billion by 2019

The gluten-free products market is projected to reach $6.839 billion by 2019, according to a research report by MarketsandMarkets. 

Gluten-free products are slowly becoming a regular grocery item, and as large supermarkets and mass retailers focus more on the “free-from” products, sales of gluten-free products in health and natural food stores is increasing, the report said.

It also points out that there are a variety of gluten-free products available in the market. The most important factor behind buying more gluten-free food products is that they are considered healthier than conventional products. Other important factors are growing retail presence and continual improvements while developing new gluten-free products.

North America is estimated to be the largest market for gluten-free products, followed by Europe and Asia-Pacific, by 2019. The European market is estimated to grow at a rate of 10.4 percent from 2014 to 2019. North America is projected to be the fastest-growing market, followed by Europe and the rest of the world.

Manufacturers are well aware of the potential of the emerging market. As the market is projected to demonstrate continued growth in both developed and developing regions, the report analyzes the market in the prominent regions of the world. There are different growth strategies adopted by various market players, which are analyzed in the report.