Ft. Lauderdale, Fla.-based The Legacy Cos. has promoted Tim Fields to president of Omega Products Inc., and vice president of retail sales of The Legacy Cos., which includes Omega, Excalibur and Zeroll, among other brands.
Fields previously served as vice president of sales and marketing for Omega. In his new role as president, Fields is in charge of Omega’s day-to-day operations and strategic management. He is also responsible for all retail sales for The Legacy Cos.’ brands.
“Tim has demonstrated a thorough understanding of our business and passion for achieving results,” said Neal Asbury, CEO of The Legacy Cos. “Under Tim’s leadership, Omega has quickly strengthened key customer relationships across North America. He knows his customers well, and understands their business needs and goals. Tim has truly mastered product and category knowledge, and by putting Tim’s customer-focused vision at the center of Omega’s operations, we will massively improve how we serve those we do business with.”
Since The Legacy Cos.’ acquisition of Omega in 2008, Fields has distinguished himself through increasing levels of responsibility. Most recently, he led the Omega sales division, where he played a critical role in making low-speed juicing mainstream, the company said. He also perfected a design and feature set of horizontal-style masticating juicers that made sense to consumers at an affordable price point; and is responsible for conceptualizing the first vertical-style low-speed juicing system. Fields also oversaw the majority of product development working with two factories in the USA, two factories in South Korea and two factories in China.
As a sales leader with Omega, Fields organized the sales effort in key customer accounts and more than 2,000 independents, strengthening relationships with key retail customers and delivering new revenue streams to assure sustained growth moving forward, according to the company.
